Journal List > Korean J Community Nutr > v.22(2) > 1038575

Yoo, Han, Kim, Lee, and Hyun: Development of Nutrition Education Contents for Pregnant Women Based on Effective Communication Strategies

Abstract

Objectives

The purpose of the study was to develop communication strategies for effective nutrition education targeting pregnant women and to create nutrition education contents.

Methods

The format and the contents of online resources on nutrition information for pregnant women provided by reliable institutions were analyzed. Possible solutions to overcome barriers of nutrition education as well as communication strategies for effective nutrition education were identified by a brainstorming process. Based on the communication strategies, contents for nutrition education were created. Understandability, level of interest, applicability to daily life, harmony of text and illustration, and overall satisfaction of the contents were evaluated by dietitians and pregnant women.

Results

The four communication strategies were developed; (1) to focus on a few important messages, (2) to provide evidence-based information, (3) to create illustrations or infographics with a minimum amount of text, and (4) to provide tips on how to improve the current diet options. Based on these strategies, the contents were focused on three important nutrients for pregnant women, folate, iron, and calcium. The percentages of the recommended nutrient intakes of the three nutrients on selected menu and its improved version by adding a dish or changing a dish into another dish were calculated and provided. Finally, the contents were delivered as illustrations with a minimum amount of text. Overall, dietitians and pregnant women were satisfied with the contents.

Conclusions

The contents developed in this study can be used in a pamphlet or a pregnancy diary, or can be shared in social networking services. Further contents on other nutrients and various menu are expected to be developed using these communication strategies.

Figures and Tables

Fig. 1

Pregnant women's barriers to implement nutrition education and possible solutions to overcome the barrier

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Fig. 2

Contents to give tips for improving the intakes of key nutrients for pregnant women

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Table 1

Online resources of nutrition information provided by reliable institutions

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Table 2

Number of pages of the contents including text and illustration on energy and nutrients for pregnant women

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1) Ministry of Health and Welfare·The Korean Nutrition Society, 2015 [17]

2) Korea Health Industry Development Institute, 2014 [5]

3) The size of the page can be adjusted depending on the type of education media.

Table 3

Nutrient content of selected menu and its improved menu presented as percentage of Recommended Nutrient Intake of pregnant women

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1) Percentage of Estimated Energy Requirement or Recommended Nutrient Intake for pregnant women (19-29 y, second trimester, energy 2,440 kcal, folate 620 µg, iron 24 mg, calcium 700 mg)

Table 4

Evaluation of the contents by dietitians (n=12) and pregnant women (n=11)

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1) N (%)

2) Mean±SD (5=strongly agree, 4=agree, 3=neutral, 2=disagree, 1=strongly disagree)

Acknowledgments

This study was supported by the Ministry of Food and Drug Safety in 2016.

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Taisun Hyun
https://orcid.org/http://orcid.org/0000-0002-6888-1612

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