J Korean Acad Nurs Adm JKANA Journal of Korean Academy of Nursing Administration 1225-9330 2288-4955 Korean Academy of Nursing Administration 10.11111/jkana.2015.21.1.10 Original Article The Effects of Positive Psychological Capital, Organizational Commitment, Customer Orientation in Clinical Nurses Kim In Suk 1 Seo Ryu Bin 2 Kim Bok Nam 3 Min A Ri 4 Department of Nursing · Nursing Policy Research Institute, Yonsei University, Korea. Seoul Women's College of Nursing, Korea. Department of Nursing Science, Daegu Health College, Korea. Graduate School, University of Illinois at Chicago College of Nursing, Korea. Corresponding author: Seo, Ryu Bin. Seoul Women's College of Nursing, 287-89 Hongje-dong, Seodaemun-gu, Seoul 120-742, Korea. Tel: +82-2-2287-1020, Fax: +82-2-396-8018, sunstar0412@gmail.com 01 2015 31 01 2015 21 1 10 19 20 09 2014 22 12 2014 20 01 2015 Copyright © 2015 Korean Academy of Nursing Administration 2015 This is an open access article distributed under the terms of the Creative Commons Attribution Non-Commercial License (http://creativecommons.org/licenses/by-nc/3.0/), which permits unrestricted non-commercial use, distribution, and reproduction in any medium, provided the original work is properly cited. Purpose

This study was designed to assess the degree of Positive psychological capital, Organizational commitment, Customer orientation of clinical nurses, and to identify correlations between these variables.

 Methods

Participants were 230 nurses working in three hospitals located in Seoul. Data were analyzed using descriptive statistics, t-test, ANOVA, Scheffé test, Pearson Correlation, and Multiple Regression.

 Results

Mean scores were 3.32 (5 point scale) for Positive psychological capital, 3.03 (5 point scale) for Organizational commitment, 3.71 (5 point scale) for Customer orientation. Positive psychological capital correlated positively with Organizational commitment (r=.29, p<.001) and Customer orientation (r=.58, p<.001). Organizational commitment correlated positively with Customer orientation (r=.28, p<.001). Positive psychological capital had a significant influence on Customer orientation. and these combinations explained 34.2% of the variance in Customer orientation (F=25.68, p<.001). Organizational commitment had a mediating effect between Positive psychological capital and Customer orientation.

 Conclusion

The results of this study suggest a need for strategies to improve Customer orientation by enhancing the Positive psychological capital of nurses. Furthermore, study to develop and apply a Positive psychological capital promotion program should be conducted.

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